Google Voice now available without changing numbers

October 27, 2009

Google Voice now available without changing numbersUntil now, Google Voice’s biggest drawback has been the need to learn and pass round a new phone number. That’s about to change with the introduction of tools allowing users to tie an account to their existing number, though with some limitations.

People signing up to the service will now have the option to use an existing number, including a cellphone line number, rather than adopt one provided by Google. This will allow them to access some of the key features offered under the service such as low-priced international calls, and having voicemail messages automatically transcribed and made searchable in the same way as e-mail messages on Gmail.

However, those bringing their own number will miss out on another prominent aspect of the service, the universal number. Users will have to use a Google-picked number to take advantage of the set-up by which a call to that number will cause multiple linked devices (such as home, work and mobile phones) to ring, thus guaranteeing the user can be reached at any time. Users are also able to customize this service both by device and by contact lists meaning, for example, they get calls from family members at any time, but their cellphone doesn’t ring for business calls outside of office hours.

Using an existing number when joining Google Voice will also mean missing out on some other options such as sending and receiving text messages via e-mail free of charge, conference calling, and recording calls which are then stored online as audio files.

The service remains invitation only, meaning would-be customers must either get an invite from an existing user or register on a waiting list at Google’s site.

It’s possible that one day Google will be able to provide the full range of features to people using their own numbers, but that will involve partnering with phone companies, whether by reaching a deal or through legal force. Given the ongoing row over Apple and AT&T’s involvement in rejecting a Google Voice app for the iPhone, that doesn’t look to be an imminent prospect.

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